SXSW 2013 – one week down
The word on the street is that Thom Yorke is in town. Yesterday's rumour mill here at South By evolved into confirmations from Prince (Saturday) and Daft Punk (TBC still). Things are certainly ramping up.
We've been in Austin for a week already and a few days ago next to the Samsung Galaxy charging area on E 5th, the Doritos #Boldstage is being constructed for 2013. Last year's 62-foot high vending machine stage was quite the hit and this year is being rebuilt for a stellar line-up: LL Cool J, Public Enemy, Ice Cube and Doug E. Fresh.
Apparently it's going to be powered by social media, with tweets and photos displayed on huge LCD screens. It looks f*cking epic. Read more here on Mashable.
I'm going to hunt down Thom Yorke and challenge him to a game of shuffleboard.